SEO as we understand is search engine optimisation that is extremely helpful in bringing your website and web pages to the top and let your website have a high ranking . SEO is crucial in gathering generating genuine traffic to your portal.
However, how does this search engine optimisation is done is something one must try out.
There are two kinds of search engine optimisation namely on page SEO and off page SEO
Let us here discuss some off page SEO techniques that are highly important and crucial to imp[rove your ranking and position in the world of digital marketing.
Social networking sites are crucial in making and breaking your reputaion online. If you are popular on social networking sites, you can be sure of attracting the traffic to your main site. All you need to do is to make an account on the popular sites such as twitter, facebook, google+, linkedin etc. this helps in expanding your network globally because these sites let you have contact at a larger platform. You can connect, interact and importantly promote your website or blog or app online through social networking sites.
Blog marketing is when you promote your blog while commenting and providing links of your own blog in the comment section. You can find the blogs which are similar to yours and comment on them while also adding the link of your blog. This make people click on your link and reach your blog and give it a read.
This lets you submit your blogs or contents on the very popular social bookmarking sites such as StumbleUpon, Digg, Delicious, Reddit, etc. social bookmarking sites are quite popular with google and helps you get popular easily. Social engines are prone to these sites because the contents gets regularly updated. Be careful to add tags which are essential in broadcasting and promoting your contents online.
Find forums online that related or similar to your site niche. You can answer questions, reply to threads, offer advice etc to others. This can help you build a reputation online and generate the traffic. You can also give links to your blog while posting a comment or answering a query.
Try to use “Do-Follow” Forums so that you can include a link to your site within your signature, which helps search engines crawl your site.
One of the most popular way of getting popular online is through blogs. You can write blogs for your websites and keep updating them time and again because that helps visitors to keep returning to your website time and again.
It also helps search engines to crawl your site more frequently, as they have to update your latest blog post entries, which ultimately helps you rank higher in search engine results pages (SERPs).
You need to produce and include lots of unique content for your blog, such as; Infographics, Top Lists, How To…Tutorials, Viral Videos, etc. Try to remember to be clear and concise in what you are trying to convey to your readers within your blog posts
Submit your blog with various search engines such as Google, Yahoo, Bingand others which are updated and are in trend. Though, your website can be found otherwise also but that is quite a slow process and might take a lot of time. Search engine submission will speed up the process making your blog be found easily.
If you write articles for website, then you can submit and share them on popular article Post sites like; Ezine, Go Articles, Now Public, etc. This can help drive traffic to your site, whilst you can also gain some links to your site from other people.
You can share photos and videos along with your blogs that are related to your website and promote it. The photos and videos add an attractive feature to your blog and people would visit again and again. You can also add other useless links to these videos and photos.
Link your internal pages with your keywords as anchor text. Doing this will improve link popularity, making it easily ranked on google ranking system.
We can submit classifieds to advertise our products for free. There are various classified sites like Craigslist, Kugli, MySpace, iMadespace, Vivastreet, etc.
These are some of the basic methods that you can apply in order to bring genuine traffic to your page,, making it rank high in SERPs. Off page SEO plays a very important role in how much popular you website is.
These methods if executed rightly can bring the just desired results you want.